Senior Executive Program (SEP)

About Senior Exceutive Program (SEP)

The Center for Executive Excellence (CEE) at the Professional Development Foundation (PDF) has partnered with Indian
Institute of Management – Ahmedabad (IIM-A) to deliver the SEP. (IIM-A) Established in1961 number one business school in India and consistently a top rated school in Asia, The institute had initial collaboration with Harvard Business School (HBS). This collaboration greatly influenced the institutes approach to management education.

Program Objectives

The SEP has been designed to develop core strategic and leadership capabilities. It emphasizes a strategic and well structured problem-solving approach. The strategic perspective of the program will enable participants to develop competencies to analyze the enter-functional linkages both inside the business and with the external business environment. This will equip participants to formulate comprehensive, internally consistent and concrete strategies for the business units and also think through the implementation issues.

The participants will:

 Learn concepts, frameworks, and techniques that enable the modern organization to compete effectively in today’s rapidly changing global economy.

 Gain an insight into various functions of management from a senior manager’s perspective.

 Develop an appreciation for key contemporary concern areas like Internationalization of BUSINESS, Quality and Customer Orientation, Corporate Citizenship, and Electronic Commerce.

Program Design

Our Senior Executive Program (SEP) focuses on Skills that senior managers/executives need in order to obtain strategic perspectives and tools to enhance performance.

• Economic Environment

 Rationale & impact of economic policy reforms

 Macroeconomic concepts and their application

 Changes in the economic environment
 Implication for corporate strategy

• Financial Management, Accounting & Control
 Financial and cost analysis for strategic decisions 
 Managing short-term liquidity and working capital
 Cost of capital and economic value added
 Investment analysis of new business opportunities

• Managerial Communication
 Interpersonal & organizational communication
 Improving internal & external communication
 Upgrading perspective strategies

• Marketing Management
 Customer value analyses 
 Building relationship with customers
 Designing new marketing offers
 Building a strong brand
 Formulating marketing strategy

• Operations Management
 World class systems in operations
 Competing through excellence in operations

• Organizational Behavior & Human Resource Management
 Organizational transformation 
 Initiating & managing change
 Organization mapping and leadership mapping
 Managerial effectiveness
 HR management for effective strategy implementation

• Strategic Management
 Taking charge and shaping strategy
 Understanding competition and building competitive advantage
 Managing growth through joint ventures, partnership & alliances
 Issues in strategy implementation

Methodology

This program will be taught by a team of professors from the IIM-A. This team will bring the program their outstanding research, consulting, and expert advice. SEP will also feature guest speakers known for exceptional achievements in business.
A mix of pedagogical tools – cases, lectures, discussions, presentations, audiovisuals, and experiential exercises will be used. A typical day would include about five hours of classroom sessions and about five hours of group work and preparation for classroom discussions.

Faculty

(IIM-A), Established in 1961, the IIM-A has evolved from being India's premier management institute to a noticeable international school of management. Over the four decades, IIM-A has not only brought professionalism to Indian management but also influenced the global management practice through its research and teaching. The institute had initial collaboration with Harvard Business School (HBS). This collaboration greatly influenced the institutes approach to management education.  IIM-A not only adopted the HBS case method but also successfully developed a capability to write excellence cases.

Value to Participating Organizations

The SEP has been designed to develop core strategic and leadership capabilities. It emphasizes a strategic and well structured problem-solving approach. The perspective of the program will enable participants to develop competencies to analyze the challenges of functional linkages both inside the business and with the external business environment. Prior to the start of the program, participants will have communicated the competitive conditions or challenges facing their operations to IIM-A for further data gathering.   Once the program begins, classroom and group work is geared towards developing strategic plans for implementation. Through individual consultation sessions with IIM-A faculty, each participant will be able to understand their challenges and discuss possible solutions needed for change.

Selection Criteria

This program will be most suited for talented Senior Managers gearing up to take on senior leadership positions. These managers could be under consideration either for a move forward to their first senior management position or for increased responsibility in their existing leadership role.